Music CD's - price increases

I may not have the acumen of a business person, but there is something that I cannot really understand. Here in South Africa, we pay relatively more for music Cd's. Don't even talk about imported music Cd's.

A certain national music retailer was selling their budget Cd's for R33. Recently I have noticed that the price increased to R39.99. Take note that many of these Cd's are not new stock. These are Cd's that were on the shelf for a long time. Some them are still marked R33, but when you get to the till, you get told that the price is actually R39.99.

I would like to know how can a retailer increase the price of an item, when it is part of old stock that was always on the shelf?

Posted in: